Santa Is Coming!

Something new is arriving at Jesmond Central this Christmas.

On 2 December, Shop G09 on the Gallery Level will be transformed into Santa’s Cove, a brand-new immersive Christmas experience where families can step away from the everyday and into Santa’s world.

Beyond the entrance, a forest of towering pine trees will surround the space, with shimmers of light and colour appearing between the trees. Inspired by the Northern Lights and shooting stars, the setting will create the feeling of discovering a hidden Christmas world tucked away inside Jesmond Central.

At its heart will sit our beautifully dressed Santa set, ready to welcome families in, meet Santa and capture a special moment together.

Designed to be experienced, not simply photographed, Santa’s Cove brings a completely new Christmas destination to Jesmond Central, and Santa photos will be free for families to enjoy and keep.

The transformation begins 2 December at Shop G09, Gallery Level.